Visual Designer
Contract (3 Months) | Branding + Social | 2022–Present
At Meteorite, I worked as a designer supporting the agency’s creative and content team across brand marketing, social media, and pitch presentations. I helped bring campaign ideas to life by building out visual toolkits, branded templates, and scalable content, often working from existing brand guidelines while elevating consistency and polish across every touchpoint.
Whether I was developing Instagram stories, grid posts, pitch decks, or digital mockups, I collaborated closely with art directors and account teams to deliver fast-turn, high-quality creative that aligned with each client’s tone, goals, and audience. My time at Meteorite helped me sharpen my adaptability, technical design skills, and understanding of how to translate brand thinking into content that performs across digital platforms.
Social Media
At Meteorite, I played a key role in shaping the visual identity and digital presence for two major national initiatives: Civic Alliance and Health Action Alliance. I was responsible for developing the branding systems and look & feel for both programs from the ground up — creating logos, typography systems, color palettes, and social media assets that captured each initiative’s mission and tone.
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For Civic Alliance, a nonpartisan coalition encouraging civic participation, I built a clean, energetic brand rooted in accessibility and unity. For Health Action Alliance, which supported COVID-19 response efforts and workplace health initiatives, the visual identity leaned into trust, clarity, and empathy. Across both, I established and rolled out social media identity systems for LinkedIn and Twitter, including templates, post styles, and branded content kits.
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This work required a deep understanding of tone, purpose, and audience — translating complex civic goals into design systems that were not only professional and cohesive but also built for high engagement across digital platforms.
Civic Alliance Newsletter
As part of my work on the Civic Alliance initiative at Meteorite, I led the design of their branded newsletter — a key communication tool used to engage corporate partners, share civic updates, and mobilize businesses around nonpartisan voter participation. I developed a modular, scalable newsletter layout that aligned with the organization’s broader brand identity, ensuring each issue was visually cohesive, easy to navigate, and optimized for both desktop and mobile.
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The design focused on readability, hierarchy, and clean typographic structure, with flexible content blocks for announcements, partner spotlights, toolkits, and upcoming initiatives. I also built custom graphics and content headers to keep the visual language fresh while reinforcing brand consistency across channels. The Civic Alliance newsletter became a vital part of their ongoing engagement strategy — and I ensured the design delivered clarity, energy, and trust with every send.
